The right people, with a clear plan
We agree who needs to take part, who recruits them and the questions the sessions need to answer. Participants know what taking part involves and give consent before the session.
I put your website, app or prototype in front of the people it’s for, give them real tasks and watch where they hesitate, guess or give up. Then you get the fix list.
Realistic tasks, the right participants and a plan we agree first. Who recruits, and how people take part, is settled before the first session.
For example, you’re preparing to launch a shop or a new booking flow. I test it with the kind of people who’ll use it, while there’s still time to fix what gets in their way.
We agree who needs to take part, who recruits them and the questions the sessions need to answer. Participants know what taking part involves and give consent before the session.
Ask someone to find a suitable product and complete a test purchase, or choose an appointment and reach booking confirmation. I watch where the screens, wording or missing information get in the way.
You get prioritised findings showing what people did and where they got stuck. The report sets out who took part and which tasks were tested, so you can judge what to fix before launch and what to investigate next. We can include a retest of the revised screens in the scope.
Set the tasks, find the right people and sort out consent.
People try the task their way. I don’t show them how it’s meant to work.
What kept happening, what didn’t, and what to fix first.
The five client case studies are real projects with real participants.
Want to see the report format? Read the self-review of my old website or grab the blank templates.
Watching people sign up on their own phones showed glare, rejected documents and a restart if they left to find their ID. We tested a preparation checklist and looked at save-and-resume.
Something people can use, what you want to learn, who it’s for, any access needs, who handles recruitment, and your timing.
Build your brief ↗